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ZAZ Produções Av. Paulista, 807 - 8º andar Conj. 807 Bela Vista - São Paulo
Launch
LANCÔME LAUNCH
ZAZ Produções led production for the launch of the new La Vie Est Belle Hair & Body Mists line by Lancôme

LANCÔME LAUNCH

ZAZ Produções led production for the launch of the new La Vie Est Belle Hair & Body Mists line by Lancôme, creating an experience in partnership with TikTok Shop.

From planning through execution, the project was developed to translate the universe of the new line into an immersive, visual experience connected to the digital behavior of its audience.

Scenic design, event styling, furniture, visual communication, and multiple interaction points were developed as one cohesive environment, showcasing the products and reflecting the identity of La Vie Est Belle.
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